Friday, May 12, 2023

Hotel Website Menu Audit and Review

 

Website Menu - Removing Obsolete Ones

I have the habit of visiting hotel or resort websites looking for areas for improvement. So, today I happen to see the home page of a prominent hotel. From the menu list, this one stood out - Safety Foremost. Well, it's now 2023, March. Now, we're in the stage where there are no visible social distancing norms in force.

As far as I know, most airlines has lifted the mask policy. So, we are very much in the pre-pandemic state. Of course, we have occasional threat of a Covid comeback, but we are currently in the denial mode. 

Website Real-estate is Valuable - Keep it Relevant

In the website listed above, we see the long list of action points written and uploaded with all enthusiasm. However, they have remaining in the same place though many things have changed. Probably a committee has to approved for a change it. 

My question is simple - keep it minimal. We don't need a big essay on what any organization is doing to enforce safety measures. So, trim the big list and make it relevant with the times. And, we know that the guests are not going to read every word and judge you based on what you pledge. 

World works differently, so it's better to take a practical point!

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